By Our Reporter
Riham has rewarded winners in the Go Xtreme Challenge, an online campaign in which participants showcased their daring side. The month-long campaign was concluded this week with 20 participants being rewarded.
The winners received their prizes during a ceremony held at the Hariss International offices on Thursday. Prizes included bicycles, sodas and t-shits.
Speaking during the award ceremony, Rachel Luwedde, the public relations manager at Hariss International Limited thanked winners for participating in the challenge and revealed that there are many more campaigns still to come.
“We are excited that we are still finding ways to engage our customers amid the COVID-19 pandemic. With this campaign, we required participants to do something extreme at home using our Sky View product and then share online.” Rachel Luwedde said.
The #GoXtremeChallenge social media campaign kicked off on July 6th and attracted over 50 participants.
To participate, individuals were required to post a 30-second video of an ‘extreme challenge’ while holding a bottle of Sky View soda on Facebook or Twitter tagged #GoXtremeChallenge. The participants performed bicycle stunts, comedy skits, and dance routines among other challenges.
“We encourage you to stay tuned to our digital platforms because we still have more in store for you.” She added.
The #GoXtremeChallenge social media campaign focused on the Sky View brand that is known to evoke high performance, youthfulness and a sense of excitement in its consumers.
Guests were delighted with extreme stunts from skaters, cyclists and footballers during the award ceremony, before being treated to a yummy barbecue.
Meanwhile, Riham is set to launch another campaign aimed at encouraging families to share together. The campaign will be unveiled on Monday, August 17.
