Communications Officer job at Babies and Mothers Alive Foundation (BAMA)

Background information about the job or company (e.g., role context, company overview)

Babies and Mothers Alive Foundation (BAMA) is a Ugandan-led NGO founded in 2004. Our mission is to create partnerships that transform the quality of reproductive, maternal, and newborn health in Uganda.

We work hand in hand with the Ministry of Health in Uganda, district local governments, local communities, and other partners to co-design and implement sustainable, evidence-based interventions. Our collaborative approach focuses on strengthening health systems, building local capacity, and addressing the social and structural barriers that contribute to preventable maternal and newborn deaths.

We seek to recruit qualified and motivated individuals for the following key positions to support BAMA Foundation’s core Maternal and Newborn Health program and the Integrated Action for Improving Maternal and Newborn Health in Rwenzori and Busoga regions (WeCare Project).

Responsibilities or duties

• Content Development and Storytelling
  • Write clear, engaging, and accurate content for newsletters, website, social media, donor reports, and campaigns.
  • Produce high-quality success stories, case studies, compelling human-interest stories, and field updates from all program areas.
  • Conduct interviews with program beneficiaries and key stakeholders, including mothers, midwives, district leaders, and staff, to generate compelling stories.
  • Ensure all content aligns with BAMA’s ethical storytelling, safeguarding, and informed consent guidelines.
  • Together with program staff, compile, write, and disseminate communication products such as technical briefs, brochures, infographics, one-pagers, presentations, policy briefs, blogs, stories, reports, and social media content.
  • Maintain a secure, well-organized digital library for communications assets, including photos, videos, publications, and signed consent/release forms, among others.
• Social Media Management
  • Plan and create strong content across all BAMA’s platforms (Facebook, Instagram, LinkedIn, YouTube).
  • Monitor engagement, respond to messages, and grow BAMA’s digital presence.
  • Produce simple short-form videos (Reels, TikToks-style clips, behind-the-scenes footage) using a phone or camera.
  • Track analytics and prepare monthly social media performance dashboards.
• Photography and Video Capture
  • Capture high-quality photos and short videos during field visits, events, and trainings.
  • Edit and curate photos for campaigns, reports, and digital media.
  • Produce simple video edits (1–3 minutes) for social media, donor updates, and website use.
  • Coordinate external professional videographers, photographers, or media consultants when needed.
• Website Management
  • Together with BAMA USA counterparts, update and maintain the BAMA website.
  • Upload blog posts, new stories, photos, and campaign pages.
  • Ensure website content is accurate, visually appealing, and up to date.
  • Coordinate with external developers when technical changes are required.
• Donor Reporting and Documentation
  • Fully understand donor communications and outreach strategies and expected program contributions.
  • Work with key program staff to support the development of monthly, quarterly, and annual donor reports through writing, layout, and visual documentation.
  • Lead the coordination of periodic donor progress reports, including timeline development, content collection, and submission tracking.
• Internal and External Coordination
  • Work closely with program teams to collect accurate information from field sites and visual updates.
  • Liaise with district partners, facility staff, and international donors when content is needed.
  • Support coordination and visibility at events, conferences, and trainings (photography, banners, social media, live updates).
  • Uphold clear brand guidelines across all materials.
  • Track relevant international, regional, and national conferences and support program staff to develop abstracts and visibility materials.
  • Help internal team with presentations and branding where needed.
  • Get BAMA into public media (PR).
  • Advise senior leadership on strategic communication opportunities to enhance BAMA’s visibility and influence.
  • Carry out other tasks as assigned by the supervisor.

Qualifications or requirements (e.g., education, skills)

• Essential
  • Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, Development Studies, or related field.
  • Proven experience in content writing, storytelling, and social media management.
  • Strong photography and video editing skills.
  • Proficiency with digital tools (Canva, InDesign, Adobe tools, CapCut, Veed.io, or similar systems).
  • Excellent communication skills (written and verbal) in English, Luganda, and other local languages.
  • Ability to conceptualize, write, and edit technical content
  • Ability to work independently, meet deadlines, and manage multiple tasks.
  • Strong interpersonal skills and cultural sensitivity when working in rural communities.
  • Experience working in the NGO sector or on public health or community development programs.
  • Based in Masaka, willingness to travel regularly to field locations in Greater Masaka, Rwenzori, and Busoga regions.
  • Desirable
    • Website management experience (Squarespace).
    • Graphic design skills (brochures, social media cards, infographics).

Experience needed

• Five to seven years of experience working in a communications role

Any other provided details (e.g., benefits, work environment, team info, or additional notes)

• Key Competencies
  • Creativity and a storyteller’s mindset.
  • High ethical standards in representing beneficiaries.
  • Organised, reliable, and proactive.
  • Strong initiative and problem-solving abilities.
  • Team player who can coordinate across departments and locations.
• Working Conditions
  • Based at BAMA’s Office in Masaka City.
  • Frequent travel to project sites.

• Content Development and Storytelling
  • Write clear, engaging, and accurate content for newsletters, website, social media, donor reports, and campaigns.
  • Produce high-quality success stories, case studies, compelling human-interest stories, and field updates from all program areas.
  • Conduct interviews with program beneficiaries and key stakeholders, including mothers, midwives, district leaders, and staff, to generate compelling stories.
  • Ensure all content aligns with BAMA’s ethical storytelling, safeguarding, and informed consent guidelines.
  • Together with program staff, compile, write, and disseminate communication products such as technical briefs, brochures, infographics, one-pagers, presentations, policy briefs, blogs, stories, reports, and social media content.
  • Maintain a secure, well-organized digital library for communications assets, including photos, videos, publications, and signed consent/release forms, among others.
• Social Media Management
  • Plan and create strong content across all BAMA’s platforms (Facebook, Instagram, LinkedIn, YouTube).
  • Monitor engagement, respond to messages, and grow BAMA’s digital presence.
  • Produce simple short-form videos (Reels, TikToks-style clips, behind-the-scenes footage) using a phone or camera.
  • Track analytics and prepare monthly social media performance dashboards.
• Photography and Video Capture
  • Capture high-quality photos and short videos during field visits, events, and trainings.
  • Edit and curate photos for campaigns, reports, and digital media.
  • Produce simple video edits (1–3 minutes) for social media, donor updates, and website use.
  • Coordinate external professional videographers, photographers, or media consultants when needed.
• Website Management
  • Together with BAMA USA counterparts, update and maintain the BAMA website.
  • Upload blog posts, new stories, photos, and campaign pages.
  • Ensure website content is accurate, visually appealing, and up to date.
  • Coordinate with external developers when technical changes are required.
• Donor Reporting and Documentation
  • Fully understand donor communications and outreach strategies and expected program contributions.
  • Work with key program staff to support the development of monthly, quarterly, and annual donor reports through writing, layout, and visual documentation.
  • Lead the coordination of periodic donor progress reports, including timeline development, content collection, and submission tracking.
• Internal and External Coordination
  • Work closely with program teams to collect accurate information from field sites and visual updates.
  • Liaise with district partners, facility staff, and international donors when content is needed.
  • Support coordination and visibility at events, conferences, and trainings (photography, banners, social media, live updates).
  • Uphold clear brand guidelines across all materials.
  • Track relevant international, regional, and national conferences and support program staff to develop abstracts and visibility materials.
  • Help internal team with presentations and branding where needed.
  • Get BAMA into public media (PR).
  • Advise senior leadership on strategic communication opportunities to enhance BAMA’s visibility and influence.
  • Carry out other tasks as assigned by the supervisor.

• Proven experience in content writing, storytelling, and social media management.
• Strong photography and video editing skills.
• Proficiency with digital tools (Canva, InDesign, Adobe tools, CapCut, Veed.io, or similar systems).
• Excellent communication skills (written and verbal) in English, Luganda, and other local languages.
• Ability to conceptualize, write, and edit technical content
• Ability to work independently, meet deadlines, and manage multiple tasks.
• Strong interpersonal skills and cultural sensitivity when working in rural communities.
• Website management experience (Squarespace).
• Graphic design skills (brochures, social media cards, infographics).
• Creativity and a storyteller’s mindset.
• High ethical standards in representing beneficiaries.
• Organised, reliable, and proactive.
• Strong initiative and problem-solving abilities.
• Team player who can coordinate across departments and locations.

• Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, Development Studies, or related field.
• Five to seven years of experience working in a communications role
• Experience working in the NGO sector or on public health or community development programs.
• Based in Masaka, willingness to travel regularly to field locations in Greater Masaka, Rwenzori, and Busoga regions.